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May 26, 2026

Achieve Failure: Why the Refusal to Lose is Costing You Greatness

Achieve Failure: Why the Refusal to Lose is Costing You Greatness

Everyone wants the highlight reel. We all want to stand on the summit, hold the trophy, and be recognized for our greatness. But out here in real f*cking life, there is a massive, uncomfortable truth that most people desperately try to avoid:You c…

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May 19, 2026

Target Fixation: Why Your Brain Chases What You Tell It to Avoid

Target Fixation: Why Your Brain Chases What You Tell It to Avoid

Don't think of an elephant.I’m serious. Stop reading for a second, clear your mind, and absolutely do not think of an elephant.And... you just did. You didn't choose to do it; it was immediate, involuntary, and undeniable.Welcome to the …

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May 12, 2026

The Everyday Hypocrite: Why "Be the Change" is a Mandate

The Everyday Hypocrite: Why "Be the Change" is a Mandate

If you spend enough time scrolling through social media, you will inevitably see it. It’s usually slapped across a picture of a sunset or written in a cursive font:“Be the change you wish to see in the world.”We’ve heard …

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May 5, 2026

The Fire Behind You and The Magnet Ahead: Mastering Push vs. Pull Motivation

The Fire Behind You and The Magnet Ahead: Mastering Push vs. Pull Motivation

If you are a regular listener of The Relentless Project, you already know our philosophy: we are not here to settle. We are here to push boundaries, to dig into the raw, unfiltered truth of real f*cking life, and to build something triumphant out of…

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April 28, 2026

The Norm vs. The Exception: How to Build the Trait of Relentlessness

The Norm vs. The Exception: How to Build the Trait of Relentlessness

In our pursuit of greatness, we often fall into the trap of perfectionism. We think that to be successful, fit, or disciplined, we have to execute flawlessly 100% of the time. We believe that one missed workout, one bad meal, or one day of feeling c…

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April 21, 2026

The Emotional Trap: Stop Letting Your Feelings Hijack Your Fate

The Emotional Trap: Stop Letting Your Feelings Hijack Your Fate

We all like to think of ourselves as highly rational, logical creatures. We believe that when it comes to our businesses, our relationships, and our life goals, we are making calculated, intelligent choices.But science and psychology tell a very d…

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April 14, 2026

The Principle of the Next Mile: Why “Forever” is a Trap and “Right Now” is Your Superpower

The Principle of the Next Mile: Why “Forever” is a Trap and “Right Now” is Your Superpower

If you listen to The Relentless Project, you know we are obsessed with the summit. We talk to people who refuse to settle, people who strive for greatness, and those who have built triumphant stories out of the raw, unfiltered chaos of real f*cking …

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April 7, 2026

The Illusion of "Perfect Conditions": Why You Need to Jump Now

The Illusion of "Perfect Conditions": Why You Need to Jump Now

Let’s get one thing straight: the stars are never going to perfectly align for you.There will never be a day where your bank account is overflowing, your schedule is completely clear, your stress levels are at zero, and every possible risk h…

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March 31, 2026

The Architecture of Ownership: Why Your "Why" Needs to Go Beyond Motivation

The Architecture of Ownership: Why Your "Why" Needs to Go Beyond Motivation

If you know me or follow me, you know I’m involved in a lot of things. I'm deep into real estate, I'm constantly learning in marketing, I prioritize fitness and Brazilian Jiujitsu, and I'm the host of The Relentless Project podcast.People of…

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March 24, 2026

The "Right Time" is the Most Expensive Lie: Why Asking "How" is Keeping You Stuck

The "Right Time" is the Most Expensive Lie: Why Asking "How" is Keeping You Stuck

We all have that one thing. The business we want to launch, the podcast we want to record, the physical challenge we want to conquer, or the boundary we need to set.We talk about it. We research it. We buy the domain name. We watch the YouTube tut…

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March 17, 2026

The Relentless Pursuit: Rejection vs. Redirection

The Relentless Pursuit: Rejection vs. Redirection

Let’s cut the bullshit right out of the gate: getting told "no" sucks.It feels like a punch to the gut. Whether it’s a failed business pitch, getting passed over for a promotion, a relationship ending, or a publisher tossing your manus…

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March 10, 2026

The Reframe Principle: Turning Your Prison into Your Platform

The Reframe Principle: Turning Your Prison into Your Platform

Life is going to hit you.That is not a prediction; it is a guarantee. We are living real f*cking lives, and that means reality doesn't care about your plans, your intentions, or how good a person you are. The economy collapses, the diagnosis comes…

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March 2, 2026

The Front Seater: Why Hiding in the Back Row is Costing You Your Potential

The Front Seater: Why Hiding in the Back Row is Costing You Your Potential

Think about the last time you walked into a seminar, a classroom, a church, or a company-wide meeting.Where did everyone go?Without fail, it’s always the same. The back rows fill up immediately. People practically trip over each other to c…

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Feb. 24, 2026

The Ultimate Unlock: Why Your Belief System is Your Destiny

The Ultimate Unlock: Why Your Belief System is Your Destiny

There is a quote attributed to Henry Ford that cuts through every excuse, every justification, and every hesitation you’ve ever had:“Whether you think you can, or you think you can’t, you’re right.”Read that again.…

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Feb. 17, 2026

The Cage You Built: Why Your Circle is Keeping You Average

The Cage You Built: Why Your Circle is Keeping You Average

There is a cliché in the self-development world that you’ve heard a thousand times: "You are the average of the five people you spend the most time with."We nod along. We post it on our stories. We agree with the sentiment.But …

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Feb. 10, 2026

The Terrifying Necessity of Getting Lost

The Terrifying Necessity of Getting Lost

There is a joke among drivers in colder parts of the country that their states only have two seasons: winter and road construction.If you travel during that second season, you know the drill. You have a destination punched into your GPS. You have …

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Feb. 3, 2026

The Common Thread: 5 Traits Every High-Achiever Shares (And How You Can Use Them Today)

The Common Thread: 5 Traits Every High-Achiever Shares (And How You Can Use Them Today)

It is easy to look at the guests on The Relentless Project and think they are cut from a different cloth.When you hear about an MMA fighter stepping into a cage, or a CEO rebuilding a multi-million dollar empire, or a pilot flying F-16s, it’…

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Jan. 27, 2026

The Heavy Price of Freedom (And Why Most People Can't Afford It)

The Heavy Price of Freedom (And Why Most People Can't Afford It)

We love the word "freedom." We get it tattooed, put it on bumper stickers, we sing about it in anthems, and we chase it in our careers. In the modern world, we define freedom as the absence of restriction. We think freedom means sleeping in, doing w…

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Jan. 20, 2026

You Don’t Have a Work Ethic Problem, You Have a Direction Problem

You Don’t Have a Work Ethic Problem, You Have a Direction Problem

Why You Don’t Need More Motivation (You Need a Map)Scroll through Instagram or LinkedIn right now, and you’ll see the same war being fought in the comments section: Motivation vs. Discipline.The "Gurus" will tell you that motivation …

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Jan. 13, 2026

Defining "Relentless": Why "Good Enough" is the Enemy of Greatness

Defining "Relentless": Why "Good Enough" is the Enemy of Greatness

Look around. Scroll through your feed. Turn on the TV. What do you see?You see a curated reality. You see the awards, the exits, the finish lines, and the polished smiles. You see the result. But you rarely see the grit it took to get there. We ar…

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